Dough Beghtel via Seattle Times So often we patronize companies with cute names like Burt’s Bees or Toms of Maine, thinking that we are dealing with Burt and Tom, when in reality we are buying from Clorox or Colgate-Palmolive. No criticism of these big companies intended; they seem to be doing a good job.

Frankly, when I took my daily dose of Bob’s Red Mill flax or muesli every morning, I didn’t really expect that some old guy with a beard was really behind it… Read the full story on TreeHugger

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Bob’s Red Mill Founder Gives Company to Employees